When most people hear the phrase “dating coach,” the first things that come to mind are either the cheesy pickup artists doing magic tricks in the streets to try and get women’s phone numbers or Instagram “influencers” showing off a (likely paid) harem of women on a (likely rented) yacht.
The dating coach industry is filled with frauds, hucksters, and scams looking to make a quick buck through predatory marketing.
However, over the past few years, the industry has seen a meteoric rise in high-quality dating coaches who have personal experience in becoming higher-status and more attractive men and have proven systems and strategies to help other men replicate their results.
And in this article, I’m going to explain what a dating coach does, how to know if you’re ready to work with a dating coach, and how to find the best option. Let’s dive in!
What Does a Dating Coach Do?
As the name suggests, dating coaches specialize in helping men improve their dating life.
Specifically, they tend to focus on helping their clients:
- Increase their self-esteem and confidence
- Optimize their online dating profile
- Improve conversation and communication skills with women
- Build an abundant social circle that makes it easy to meet women without “cold approaching” for hours each week
And much more.
Top dating coaches will go above and beyond the “standard fare” and take their clients through a step-by-step curriculum designed to help them become their best selves and attract women naturally in a way that’s authentic to them.
While hyper-relevant to dating and social skills, the strategies and tools they share extend beyond the domains of romance and attraction and equip men with the frameworks and models they need to improve themselves as men radically–and thus enhance the quality of women they’re capable of attracting.
Before we dive into the specifics of whether or not a dating coach is right for you, it’s first important to distinguish the differences between a dating coach and the other types of coaches available to men today.
The Difference Between Relationship Coaches, Dating Coaches, and Life Coaches
As a general rule, dating coaches work with single men looking to attract new women into their lives and create an abundance of options so they can choose the best partner for their lifestyle.
Although a relationship coach or life coaching program may include similar content or core themes, these coaching modalities differ in a few important ways.
A relationship coach is ideal for a man who is already in a relationship and looking to improve intimacy and communication with his partner.
A life coaching program may include content on dating but will generally focus more time and attention on other areas of life (i.e., finances, career, health, and mindset).
The bottom line?
If you’re single, recently divorced, or want to improve the quality of women in your dating life, then a dating coach can probably help. If this is an area of life you’re committed to leveling up this year, then working with a dating coach is one of the fastest ways to get there.
Five Signs a Dating Coach Can Help You Reach the Next Level in Your Dating Life
First, some context…
Over the past 15 years, I went from depressed, recently-dumped, socially anxious, working a job I hated, and struggling to meet the types of women I wanted…
To build a thriving business doing work that I love, travel the world, date women I used to believe were “out of my league,” and build a powerful social circle of elite men.
I don’t say this to brag but rather to highlight what’s possible when you have the right coaches and mentors in your corner.
Because the truth is, I’m not special.
I wasn’t any wiser (I was a C+ student at best), harder working, or more well-connected than the average man.
I surrounded myself with people who were all of those things.
And every breakthrough I achieved or milestone I crossed can be traced back to a conversation with a coach or mentor who helped me identify my blind spots and compress years of progress into a few short months.
I’m a huge believer that every man needs a coach.
And I say this because I run a dating and relationship coaching program. I run a coaching program because I believe this.
The question you need to consider–and the purpose of this section–is whether or not dating coaching is the specific style of coaching that meets your current needs.
So if you’re wondering whether or not a dating coach can help you get to the next level in your romantic relationships, these are a few tell-tale signs to consider.
1. You’re Relying on Dating Apps But Don’t Know How to Meet Women “In Real Life”
There’s nothing ‘wrong’ with using dating apps or social media to meet women.
Used correctly, they allow you to save time by proactively filtering out women who aren’t a good fit for your life and meet high-quality women who would have otherwise remained strangers.
The problem arises when this is the only way a man knows to meet women.
Just ask yourself:
“When was the last time I saw a woman I was interested in, walked over, and said ‘hello'”?
Now another question:
“When was the last time you saw a woman you were interested in and walked away without even making eye contact”?
For most men, the answers to these questions are “Never” and “Yesterday,” respectively.
And this is a huge problem.
Because lacking the ability to meet women in the “real world” not only limits the development of important social skills and the opportunity to connect with potential partners…
But it also wrecks a man’s sense of self-esteem.
Whenever you see a woman you want to meet and don’t take action, you signal to yourself that you can’t be trusted to take risks. More importantly? You denigrate your value as a man.
You don’t know this woman. You don’t know if she shares your values or is even worth getting to know. Yet you reject yourself before she can reject you!
Every time you pass up the opportunity to introduce yourself to a new woman or strike up a conversation with someone who catches your eye, you’re reinforcing the belief:
“She is more valuable than me, and I have nothing to offer.”
Over time, this leads to a psychological death by a thousand tiny cuts where you eventually accept the identity of a man who “Can’t talk to women” and start to place women on a pedestal above you.
This means that even if you meet a high-quality woman who’s interested in you, you’ll quickly drive her away by falling into ‘Nice Guy’ patterns and behaviors.
If this resonates, then I’ve got good news.
No man is born with the ability to approach and attract women naturally. It’s a skill.
More importantly, it’s a skill that can be developed––and with the right guidance, it can be developed far faster and easier than you probably believe possible.
If you struggle to meet and attract women in public or casual settings, a dating coach for men can help you improve your social confidence and develop the ability to meet women in real life.
2. You Have the Foundations of Success in Every Other Area of Your Life (But Struggle to Attract Women Naturally)
Let me know if this sounds familiar:
According to society, you did everything right. You got good grades, went to college, and got a high-paying job. You have a lovely home or apartment, a great car, a strong body, and quality friends.
But no matter how much success you achieve in other areas of your life–fitness, career, finances–you can’t seem to find or attract the types of women you want to date.
You’re doing all the things you were told to do…
But it’s not working.
Every night, you go to bed alone wondering:
“What am I missing? Why is it that other men who are less attractive and less successful can date the women they want… but I continue to struggle?”
Here’s the deal.
Society has tried to convince men that if they earn enough money, gain enough muscle, and get a big enough house––the women they want will fall into their lap.
But the truth is more nuanced.
Yes, a foundational level of success is necessary to meet and attract high-quality women–especially if you’re interested in a long-term relationship–but it isn’t enough.
Creating the love life you want requires a level of effort and intention that go beyond money and good looks alone.
From developing strong social skills to understanding the dating scene and the psychology needed to create meaningful connections–dating is a skill that is separate from other areas of life.
And if you haven’t spent time consciously developing this skill, you’ll get passed over by men who have time and time again.
Think about it like this…
If you’re the CEO of a $10MM company, you wouldn’t go to a Jiujitsu gym and expect to beat a black belt on your first day.
Because building a successful business and competing in martial arts are two different skills.
Sure, you can use your financial success to hire the best coaches, follow the best diet, and get the support you need to become world-class at the sport faster. But your money can’t buy you a black belt.
The same principle applies to dating.
If you don’t consciously and intentionally develop the necessary skills to attract the women you desire, you’ll remain forever stuck in the friend zone
And if you’re ready to level up your love life like never before and get your proverbial “black belt” in the dating game, then the right dating coach could be the missing link you need to do it.
3. You Find It Easy to Meet Women But Struggle to Attract Women Long Term
One of the most common complaints I hear from my clients is that they have no problem meeting women in the short term yet struggle to keep those women around long enough to build a serious relationship.
For these men, the solution isn’t to meet more women but rather to become their best selves to keep those women over the long term.
Transitioning from casual dating to a long-term relationship is often where successful men get stuck.
And if you find that you have no problem meeting and going out with beautiful women but struggle to keep the interest and attention of those beautiful women long enough for her to ask, “What are we?” then the right dating coach can help.
Many dating coaches specialize in the “early stages” of a relationship and have proven systems and strategies–often referred to as a “dating funnel”–to help men go from “first date” to “Can I move in with you?”
4. You’re Meeting Plenty of Women, But Struggle to Find and Attract the Right Types of Women For Your Life
Like the point above, many men have no problem meeting, attracting, or even dating women long term, but instead, struggle to find the right type of woman for their lifestyle.
And again, this challenge is pervasive–especially in the modern dating world.
Many of the men we coach spent years or even decades of their life settling for relationships that didn’t serve them to have company and avoid the pain of being single.
Or they’re perennially trapped between one mediocre relationship and the next relationship.
But once the pain of settling becomes too great, they realize that settling for a “good” partner won’t cut it anymore. They need the right partner to create the type of life they want.
Yet, in their hunt for the perfect partner, they often realize their sense of self-worth is insufficient to attract the type of life partner they want.
Because they haven’t gone through the personal growth necessary to succeed, they chronically settle for women who aren’t a good match for their lifestyle or are incapable of meeting their core needs.
If this resonates, then once again, the right dating coaching program can help.
Creating the happy relationship you desire with the type of partner who feels inspired, excited, and desired is possible.
But as the old saying goes:
“To get what you’ve never had, you’ll have to do what you’ve never done.”
And the best dating coaches will be able to identify the exact challenges and pitfalls preventing you from finding the right life partner (and help you solve them fast).
5. You’re Doing “Ok” But Know that Your Dating Life and Social Skills Could Be Better
Maybe you aren’t “struggling” in your dating life per se.
You have no problem attracting intelligent women. You’re able to avoid the friend zone and escalate interactions. Maybe you even have a couple of women you’re casually dating.
But you can’t shake the feeling that something is off for whatever reason.
You’re settling for less than you can in your love life, and you know it.
If this is you, then you’re in luck.
Because after spending more than ten years as a dating coach, I’ve found that these are the easiest clients to help.
You already have strong social skills.
You already have the confidence, self-esteem, and groundedness to put yourself out there.
You need a little tune-up and direction from “good” to “great.”
Whatever category you land in and whatever you’re struggling with…
If these points have resonated and you’d like to learn more about what’s possible when you work with some of the best dating coaches on the planet… then allow me to address the following:
Why You Should Consider Working with a Knowledge for Men Dating Coach
Here at Knowledge for Men, we’ve been helping men find and keep the love of their life for more than a decade.
Unlike other dating coaches, we aren’t here to dish out trite dating advice or offer weird “pick-up tricks” and concepts you can find anywhere on YouTube.
Our approach is based on years of experience and extends well beyond conversation skills or social etiquette.
These are just a few of the distinctions that set us apart.
1. We Focus on Helping You Become a Grounded Man Not Just the Dating Game
Most dating coaches focus myopically on the “dating game” – how to approach women, what to say, when to text her, how to update your online dating profiles, etc.
While there’s nothing wrong with these things, they aren’t the real reason men struggle in their dating life.
They’re the symptom of the problem, not the source.
The real reason most men struggle is that they haven’t developed themselves to the level required for them to show up to the dating game fully.
And this is the exact problem we focus on.
Our coaching program focuses on helping you become a stronger, more grounded man in every area of life.
Allowing you to develop the natural confidence and sense of personal power necessary to create the dating life you want.
Instead of relying on cheap tricks or canned lines, you’ll have the confidence to be yourself and trust that the right women will be attracted to you.
2. You’re Given an Objective Third Party to Help You Navigate Your Struggles
As much as you love them, chances are that your friends and family are clueless about dating–and likely even more clueless about creating a genuinely joyful relationship that a woman would want to share in.
But more importantly, any advice they offer is based on preconceptions.
They know you, and they’re burdened with years–maybe even decades–of outdated beliefs about who you are and what you should do.
A men’s coach is objective.
They don’t have years of shared history. Instead, they’re simply guiding you to the end zone based on where you are and where you want to go.
The right dating coach for men has already walked the walk. He’s been in your shoes and knows how to help you achieve your goals.
His advice isn’t from “theory” or a series of “nice ideas” he read online. It’s based on in-the-trenches experience and hard-won results.
And you can trust that whatever challenge you’re experiencing, he’ll give you objective, no-nonsense advice that’s been proven to work with thousands of men before you (even and especially if it’s difficult to accept).
3. We Provide a Safe Space to Process Your Emotions
Most men don’t have a safe place to work through their emotions and discover the truth about what they’re feeling or experiencing.
And when it comes to creating an abundant dating life… this is a HUGE problem.
Most of the challenges men face in the dating world aren’t for lack of “dating advice” (which you can find online), but rather a symptom of deeper emotional issues and outdated beliefs that no longer serve.
Whether it’s trauma from previous rejections, false beliefs about who they are and what they deserve, or feeling unworthy of the women they desire…
The real problem is internal – not external social skills or appearance.
The challenge?
They’re worried about appearing “weak” in front of their friends, and they can’t share how they truly feel with their partner because they’re afraid of how she might think if she knew the truth.
They feel like having emotions means they aren’t a “real man“
So what do they do?
Like Bill Burr (loosely) said, “Stuff that sh*t down into a box and keep the lid on tight until it explodes in your mid-50s and takes you out with a heart attack.”
Instead of dealing with and processing their emotions, most men shove them down and ignore them or mask them with vices. Thinking that they’ll go away if they work harder or earn more.
They start to resent women and lash out at them because they lack a healthy outlet to understand themselves and what’s going on within them. If you hide your emotions, you cannot connect with the women you want at a deeper level and are living on the surface. The surface cannot withstand challenges, and the next big argument you have might be the last.
A men’s coach puts an end to this dark cycle for good. Giving men a safe place to process and work through their emotions–and where nothing is off the table.
But unlike therapists, they won’t simply listen and say, “Tell me more, or how does that make you feel?”
They’ll give you the space to get whatever you’re feeling off your chest and then get to work helping you understand your emotions and rewrite the stories causing those emotions.
Because when you change the stories you tell yourself, you empower yourself to step into a new way of thinking and acting–achieving new results you never knew were possible.
4. We Deliver Kick-in-the-Pants Raw Masculine Accountability that Drives Action
Think about the last time you told someone you deeply admired and respected that you would do something. What happened?
You did it!
To be a man, you must be a man of your word. Without your commitment, you have nothing. You lose all respect, credibility, and esteem with the people who matter.
And a men’s dating coach will use this facet of your evolutionary hardwiring to help you achieve the life you want.
When a man is held accountable by someone he admires and deeply doesn’t want to disappoint, the action becomes inevitable. If you give your word to someone you respect, your word becomes law.
You only have two options: to take the action you said you would take or to make excuses and prove that you aren’t a high-value man.
Given a choice between those two options, most men will take option number one every day of the week.
When you work with a men’s relationship coach, you’re held accountable for actually doing the things you need to do to improve your life.
You can’t simply hide or play small, ignoring the parts of your life or relationships that aren’t working and making hollow promises to yourself or your partner that you’ll solve them “someday.”
No!
You’re forced to take action in the present. Once you give your word, there’s no going back.
And inside your agreements with your coach and yourself, you will find true liberation.
5. We’ll Teach You How to Reclaim Your Masculine Power
From the time we were little, we were taught to fear our masculinity. To cower in fear at our inner darkness. And to suppress the very things that make us who we are.
We’re told to settle for more. To “just be grateful” and avoid rocking the boat. To sit down, shut up, and play nice with others–or else.
The result?
We live in a generation of castration. Men who have been stripped of their power and sacrificed it on the altar of politeness, niceness, and social etiquette.
Now, I’m not suggesting that we revert to the 50s-era machismo.
Simply that your masculine power is not something to be feared but embraced.
When a man learns how to harness all parts of himself, even the parts that society deems “inappropriate” or ugly (like anger, sexual desire, and ambition), he steps into a new way of being a man.
Dating coaches at Knowledge for Men specialize in helping men integrate an authentic version of masculinity into their lives where they’re no longer scared, spineless, and placating little boys—but strong, powerful, and grounded men.
… Men who know how to assert themselves in the world and get their needs met–while being compassionate and empathetic to the needs of others.
… Men who women respect, desire, and fantasize about.
But most importantly, men who respect and value themselves and don’t apologize for having dreams and desires or try to hide from the parts of themselves that are uncomfortable to deal with…
… Men who, even when all hell breaks loose and in the midst of chaos, stay grounded in who they are and what they want.
What It’s Like to Work with a Knowledge for Men Dating Coach
The first and most important question you need to answer for yourself before you take your next step is:
“Am I ready for dating coaching and willing to work to make it work?”
If you’re…
- Highly coachable, willing to admit when you’re wrong, and ready to challenge your long-held beliefs
- Serious about your relationship and willing to invest time, money, and energy to solve the problems you’re facing
- Ready to take ACTION on what your coach shares (even when it scares you or feels uncomfortable)
- Committed to the long game and understand that change takes time
… Then, you’re ready to leap.
However, if you’re…
- Stubborn and set in your ways and unwilling to be challenged on your behaviors and patterns
- Looking for a “free or easy” solution to the biggest problems in your life
- Prefer theory to action and would rather spend time talking about improving your relationship than actually doing the real work
- Searching for a “quick fix” and expect years, potentially even decades of challenges to be fixed in a few days
… These are not the droids you’re looking for.
Remember, any coach can only help you as much as you’re willing to be helped, no matter what their area of expertise.
What Does Knowledge for Men Dating Coaching Entail?
Our coaching program, Project Grounded Man, relies on three essential tools to help you achieve your goals in your relationships and life:
1. World-Class Training
First and most important is the training component of the Project Grounded Man experience.
Unlike most coaches who show up to a call once a week and go on their way, we’ve created the premier personal development curriculum for men on the planet.
It’s a comprehensive 12-month system designed to help you assess and improve every area of your life.
From your masculine energy to your confidence to your relationships and sex life.
As I’ve mentioned, many relationship problems stem from problems outside the relationship.
Your relationships suffer when your career, self-worth, social life, and health aren’t in order. And often, they suffer the most.
Our curriculum is designed to not only help you identify the blind spots in your dating life (and quickly solve them) but to become the hero of your own life and create a life that any woman would look at and say…
“I want that.”
2. Group Coaching and Accountability
In addition to the core training and lessons, we offer weekly group coaching sessions with one of our elite-level coaches.
Again, you aren’t going to find any run-of-the-mill, I-got-an-online-certificate-and-now-I’m-an-expert coaches here at KFM.
Every coach is required to have 1,000+ hours of actual coaching on the record. And the men you’ll be learning from have worked with high-level CEOs, special forces, and everyone in between.
During these small group calls, you’ll have the opportunity to ask your questions and get feedback and accountability from the coaches.
Just as importantly, you’ll learn from your brothers inside the experience and see how their own journey mirrors yours.
The answer is simple if you’re wondering why the sessions are done in a group setting and not 1-on-1.
After more than a decade in the industry, we’ve found that group coaching is superior. Imagine doing Navy Seals BUDS boot camp alone, just you and the instructors, vs. doing it with a team of men to your left and right going through the boot camp together. Which one is likely to have a higher success rate?
Because not only do you still get direct accountability and feedback from the coaches, but you also learn from other men going through the experience with you.
By seeing their journey and the challenges they experience, you’ll gain a more objective understanding of your reality (and have the opportunity to share in your new journey, so you don’t feel alone in whatever challenge you’re experiencing).
3. Elite Brotherhood and Private Community
Finally and most importantly, you’ll have access to an elite brotherhood of other men going through the same experience.
Including Project Grounded Man alumni who are still showing up to the community and coaching years after graduating.
You’ll get to work through your problems together, supported and held accountable by other men you admire and respect.
The truth is… growth is painful.
But the pain is easier to bear when it’s shared.
How Much Does Dating Coaching with Knowledge for Men Cost?
Like anything in life, you get what you pay for.
And dating coaching is no different.
So I want to be transparent here…
If you’re living paycheck to paycheck and can’t afford to take a vacation without going into debt, this coaching program probably isn’t for you.
While our program is very affordable–especially compared to a year of therapy or many other coaching programs out there–it isn’t cheap.
We believe in the importance of having skin in the game, and I can tell you from personal experience… when you pay, you pay attention and get results.
But suppose you understand the value of relationship coaching and want to learn more about our different payment options. In that case, I encourage you to submit an application and schedule a call with one of our coaches.
They’ll answer all of your questions and walk you through the program’s details, how it works, what you’ll get, and what the investment is.
How Long Should I Expect Before I See Results?
It depends on your level of commitment.
We’ve had men come into the Project Grounded Man experience and report life-changing results after just a few weeks.
While it’s rare, others struggled to progress after a few months.
The difference?
Commitment and persistence.
The men who attend the calls, watch the training, complete the weekly action steps, and engage in the community all experience life-changing results. There is no way you don’t grow if you do the work. If you sign up and just half-ass and disappear, you obviously won’t get results. Don’t be that guy!
If you sit on the sidelines and hide behind excuses and alibis… nothing will change.
But if you play it all out and commit fully to this journey, you can expect big changes to happen in your life and relationships.
What Are My Next Steps?
If you’re ready to get started, your next steps are simple.
Submit your application for the program and schedule a call with one of our client success specialists.
They’ll walk you through everything you need to know and help you decide whether or not this is the right fit for you.
I want to be clear. This isn’t a high-pressure sales call where we’ll guilt trip you into an investment that isn’t right for you.
It’s a fun, deep-dive conversation where we’ll get to know you, your challenges, and your goals and decide whether it makes sense to become a part of the Project Grounded Man brotherhood.
