231: Daniel Francis: Take the Pen and Write Your Own Life’s Story

Daniel is the founder of Elite Man Academy who has been pursuing his passion for helping men become their best selves and write their own stories.

Favorite Quote

“Beware of who you become in the pursuit of what you want, or one day you may find that you have what you want but hate who you’ve become”~Jim Rohn

Key Points

1. Focus on Who you Become not What You Achieve

So often, we get caught up in the high of achievement, seeking to earn a certain amount, date a ’10’ or drive a certain car, what we often forget, however, is that the most important thing to focus on in life, is not what you achieve but who you become.

Always keep this at the forefront of your mind as you set goals and project forward. Realize that it is more important who you are when you arrive at your destination than the destination itself.

2. There is no Happiness without Struggle 

In western culture, there is a happiness craze. Everyone is trying to be happy all of the time and never allow anything from death to bankruptcy to divorce to alter their happiness.

However, there can be no true happiness and fulfillment without struggle. Humans are wired to feel a whole vast array of emotions, not just mindless bliss.

You will always be happier after facing a great struggle than you will after achieving success easily. Remember this when things get hard.

3. Control Your Input 

We live in a day of consumerism. Not just stuff, but information. We are always consuming, consuming, consuming with little regard for what we are actually consuming.

Take stock of what you are allowing into your brain and filter it. Is watching the news, B grade comedies, porn etc really serving you? Are you becoming a better person because you are playing World of Warcraft again for the thousandth time?

4. Create Incredible Visualizations

One of the best things you can do to alter your state is to create powerful visualization associated with your goals and come back to them anytime you find yourself unmotivated and lethargic.

Visualize the joy you will feel at achieving your goal, visualize the attention you will receive from women when you have that sixpack, the respect you will have from your family when you are successful in your business.

Visualize whatever gets you pumped and do it often.

5. Memento Mori 

You are going to die. I am going to die. No one on this earth has ever escaped alive.

This is not meant to sadden you but rather to get you into gear. Imagine that today is your last, what would you be proud of, what would you look back fondly on, what would you be pissed that you never did?

Remember that you are going to die and make all of your decisions with this knowledge. Never put off for tomorrow the dreams you have today. Tomorrow is not guaranteed and neither is one minute from now.

We are all dead in the end, make it count.

Influential Books

1. The 7 Habits of Highly Effective People by Stephen Covey

2. Think and Grow Rich by Napoleon Hill

3. The Alchemist by Paulo Coelho

4. Thick Face, Black Heart by Chin-ning Chu

5. You^2 by Price Prichett


Connect with Daniel Francis


The Times Have Changed. This is the Way Forward in 2024.

Here’s how I can help in my new FREE training on becoming a stronger Grounded Man:

1. The new path for men that creates a purpose driven life and doesn’t require you to lose your personal power, put women on a pedestal or sacrifice your goals.

2. Why men consistently settle and ignore the most important areas of life like the quality of their intimate relationships, social life and happiness and how to optimize all three without sacrificing professional growth.

3. The biggest mistake 97% of men make that breeds loneliness, breakups and emasculation that is absolutely reversible with this counter intuitive strategy.