290: Aaron Walker: How to Eliminate Your Fear of Failure and Live a Life of Purpose

Businessman and Life Coach, Aaron Walker, has inspired many through his leadership, mentorship, and consistent pursuit of excellence.

He enjoys helping others and believes experience is a great teacher. 36 years of entrepreneurship and marriage have given Aaron a wealth of experience. Aaron continues to reach new heights and broaden his perspective of the terrain by examining his experiences and growing from them.

Favorite Success Quote

“Can’t couldn’t do it and could did it all”

“Fear missing an opportunity more than you fear failure”

Key Points

1. Remove the Word “Can’t” from Your Vocabulary

There is a famous quote from Henry Ford that states “Whether you believe you can or believe you can’t, you are right.”

And nothing could be more true.

Whatever you set out to accomplish in your life, business, health, or realtionships, is within your reach.

But you have to believe in yourself.

You have to crush limiting beliefs and make the definite decision that the word “can’t” will no longer be a part of your vocabulary.

Decide that from now on, you will find a way or make one, and you can achieve anything you set your mind to.

2. You Need to Have Purpose and Meaning in Your Life

So many people in our society want to retire and live the “good life” of no work, golfing all day, and having ultimate freedom.

But as enticing and seductive as this lifestyle may be, it is not fulfilling.

After a while, the golf course will bore you, relaxing will become a chore, and you will long for the days when you had to wake up early to achieve a purpose.

On your path to success, always put your purpose above every other material measure of success.

You are not successful when you can sleep in and do nothing with your day, you are successful when you are making a difference and living a life that sets you on fire.

3. Make a Difference in Other’s Lives 

How will you be remembered when you die?

Will you be remembered by the money you made? The car you drove? The woman you were married to?

Or will you be remembered by the difference you made in other people’s lives?

Life is too short to live selfishly.

Take care of yourself, yes.

But make sure that you are seeking to serve and love others more than you seek to serve yourself.

This is the true path to fulfillment.

This is what will allow you to take your last breath with a smile on your face and a heart full of joy.

4. Learn to Delay Gratification 

Nothing can destroy your chances of success more than failing to delay gratification.

Just because you can, does not mean you should.

Learn to make smart decisions and put off the vacations, luxury purchases, and days off until you have truly earned them.

By doing this, you will set yourself up for success in a way that you could never have imagined.

5. Take Risks, But Take Calculated Risks 

Most entrepreneurs are risk takers.

It is in our blood.

It’s why we are drawn to the uncertain and “dangerous” world of owning our own businesses and going against the system.

And risk is a great thing.

If you take risks that are calculated.

Make sure that whenever you are making a decision in your business, your health, or even your realtionships, that you have calculated the risks and weighed the potential rewards.

By doing this, you will prevent your personality from ruining your company, your body, and your relationships.

Influential Books

1. How to Win Friends and Influence People by Dale Carnegie

2. Essentialism by Greg McKeown

3. The Big Leap by Gay Hendrix


Connect with Aaron Walker


The Times Have Changed. This is the Way Forward in 2024.

Here’s how I can help in my new FREE training on becoming a stronger Grounded Man:

1. The new path for men that creates a purpose driven life and doesn’t require you to lose your personal power, put women on a pedestal or sacrifice your goals.

2. Why men consistently settle and ignore the most important areas of life like the quality of their intimate relationships, social life and happiness and how to optimize all three without sacrificing professional growth.

3. The biggest mistake 97% of men make that breeds loneliness, breakups and emasculation that is absolutely reversible with this counter intuitive strategy.