41: Jon Taffer: The Concept of Success


Jon Taffer is a bar consultant, television personality, and author, best known as host of the reality series Bar Rescue on Spike TV.

Taffer is one of only six inductees into the Nightclub Hall of Fame, and also holds such distinctions as “Pub Master” in the United Kingdom with multiple honors as “Operator of the Year” and winner of “Property of the Year”. He was also recognized as “a major leaguer” in Inc. Magazine’s feature, “Angels of the Night”.

Taffer is a coveted keynote speaker at major industry conventions and events.

Must watch video of Jon:

Favorite Success Quote

“I don’t accept excuses, only solutions.” – Jon Taffer

Early Challenge

Jon’s second restaurant in Mall of America did 2 million dollars in sales in the first 2 months yet lost $600,000. Jon ran out of money and sold 50% of the restaurant for $150,000 and a few months later the restaurant turned around and profited $800,000 that year and over 1 million every year thereafter. Jon ran out of money which makes dreams disappear.

“Challenges met are the scariest but are sometimes the most worthwhile.” – Jon Taffer

Ah-Hah Moment

Jon was given the responsibility to open the greatest nightclub in the world called Pulsations. Jon and his team spent 16 million dollars on a spaceship and $400,000 on a robot that would come out and say “whoa check this place out” in the middle of the night (this robot was in Rocky 4).

On the night this happened  Jon experienced something completely different than anything he had ever seen before. The customers were crying, the workers were crying and Jon was crying. He had created a powerful and emotional reaction in people with something he created. Jon’s been hooked ever since and hasn’t ever looked back.

Sample video of the robot at Pulsations:

Influential Books

The One Minute Manager by Kenneth Blanchard

E-Myth by Michael Gerber

Howard Hughes: His Life and Madness by Donald Barlett

Connect with Jon Taffer


Action Item

Do something that scares you today. Do something you normally wouldn’t do. Respond in the comments here or on Facebook.

2 Responses to 41: Jon Taffer: The Concept of Success

  1. Cheryl Lynn April 3, 2014 at 1:11 pm #

    Jon and Andrew:

    Great interview! I am a true fan of Jon and the show “Bar Rescue”. I have your show cued up in my Google calendar. I love how you help the local business entrepreneur Jon. You truly change the way they think so they can “Live their dream lifestyle”! Your an inspiration to so many local business owners. Thanks for your work!

  2. Andrew Harper April 11, 2014 at 2:24 pm #

    What a great interview! The questions and answers were spot on and an inspiration to all. Keep up the great work!